Social media marketing builds links that in turn support Search Engine Optimization (SEO) efforts. SEO is how your potential customers/clients find your Web site and learn about your products or services via the Internet. All major search engines such as Google, Yahoo and Bing have such results, where web pages and other content such as videos or local listings are shown and ranked based on what the search engine considers most relevant to users. Payment isn’t involved, as it is with paid search ads. Small businesses that once only sold products or services in a local area are now selling those same revenue-driving products or services nationally and even internationally.
Posts in category Sustainability
Organic growth – that sounds like someone growing tomatoes in their backyard. But it also sounds healthy and many people are willing to pay a premium for produce that is grown organically. In reality, there are similarities between organic gardening and organic business growth. Both practices are based on using what is already occurring without adding unnecessary outside influences. READ MORE »
It is a wonderful thing for a business to step from start-up into the threshold of small business growth …but often this is a pivotal moment for many businesses. I have a saying or mantra that I refer to when working with business owners and students, “It isn’t what happens to you that counts the most, but rather how you respond to what happens.” This is very true when it comes to organizational change. If you don’t respond well, it can be the deal breaker for your business and before you know it things are spiraling out of control, and possibly be at risk of circling the drain. READ MORE »
If you are looking to start a business or ways to develop your small business check out Small Business Development Centers (SBDCs). SBDCs provide low cost or no cost assistance to small businesses and aspiring entrepreneurs throughout the United States and its territories.
SBDCs help entrepreneurs realize the dream of business ownership and help existing businesses remain competitive in a complex, ever-changing global marketplace. SBDCs are hosted by leading universities and state economic development agencies, and funded in part through a partnership with SBA.
SBDC advisers provide aspiring and current small business owners a variety of free business consulting and low-cost training services including.
Small Business Development
Here are just a few of the services SBDCs provide:
- Develop your small business business plan
- Manufacturing assistance
- Financial packaging and lending assistance
- Exporting and importing support
- Disaster recovery assistance
- Procurement and contracting aid
- Market research help
- 8(a) program support
- Healthcare guidance.
With dozens of host networks branching out with hundreds of service delivery points throughout the U.S., the District of Columbia, Guam, Puerto Rico, American Samoa and the U.S. Virgin Islands, SBDC assistance is available virtually anywhere.
As entrepreneurs, we encounter a flood of Small Business challenges when we are starting our businesses and making them grow. We are looking to find out what areas are the most challenging to you and your business. We would love your input on this short survey and please feel free to share it with other small business owners.
Small Business Challenges, Why are they important:
- According to the US Small Business Administration and Census there are over 28 million small businesses.
- Those 28 million small businesses employ 49% of the workforce.
- 23 million of them have less than 20 employees. That is 19% of our American workforce.
- 22 million of them rely solely on them self as the only employee.
- The owners of these businesses make an average of $35,000 a year.
Please take the a minute to help us find out what challenges todays small business owners are facing.