Because Small Business is Big Business

Posts by Rita Rocker

Characteristics Of Potential Leader

Potential LeaderIf you are considering promoting a potential leader or hiring a highly-skilled individual who lacks loyalty, he should be disqualified. Don’t even consider taking them on the journey with you because, in the end, they will hurt you more than help you. What does it mean for others to be loyal to you? Probably the same traits others require of you as well. READ MORE »

 

Career after Retirement

Rita talks about your second career after retirement.  Want to know more about how to market yourself after retirement?  Check out Rule of Thumb A Guide to Marketing Yourself for Success 

 

Business Card

You walk into a business networking event and your immediate instinct is to hand people your business card in order to build quick rapport and promote your business. Wait! Don’t do it yet! Why? They did not ask for it.

business cardWhy is that so important? What happens when we hand out our business card before they ask? It immediately becomes a one-sided conversation, announcing “This is what “I” am doing and I want your business” even though I do not know who they are and what you really want, like and need. This might boost our egos, but it is not good for creating and building new relationships. Although most people will politely accept the card, they will rarely call unless they feel some sort of connection was made with you during your first brief encounter. READ MORE »

 

Outstanding Leadership Qualities

Outstanding Leadership Qualities We can (and should) all demonstrate outstanding leadership qualities, no matter what level of education or experience we have obtained. Here are three characteristics that the best leaders exemplify, whether in the corporate world, at school, with a professional organization or within any chosen field or ministry: READ MORE »

 

Are You Mingling?

MinglingMany people are uncomfortable mingling during a networking event. We are often worried about what people will think of us. The easiest way to get around that is to put our focus on them. How? First of all, look for people who appear somewhat lonely, standing by themselves. They appreciate us coming up to them and initiating a conversation. This helps get relationship-building conversations started while promoting confidence in ourselves and the other person. It is easier to join a group previously engaged in a discussion after someone leaves, breaking the circle of participants, which then allow us to comfortably slip right in. The following guidelines will also help: READ MORE »