Because Small Business is Big Business

Posts by Rita Rocker

Business Card

You walk into a business networking event and your immediate instinct is to hand people your business card in order to build quick rapport and promote your business. Wait! Don’t do it yet! Why? They did not ask for it.

business cardWhy is that so important? What happens when we hand out our business card before they ask? It immediately becomes a one-sided conversation, announcing “This is what “I” am doing and I want your business” even though I do not know who they are and what you really want, like and need. This might boost our egos, but it is not good for creating and building new relationships. Although most people will politely accept the card, they will rarely call unless they feel some sort of connection was made with you during your first brief encounter. READ MORE »

 

Outstanding Leadership Qualities

Outstanding Leadership Qualities We can (and should) all demonstrate outstanding leadership qualities, no matter what level of education or experience we have obtained. Here are three characteristics that the best leaders exemplify, whether in the corporate world, at school, with a professional organization or within any chosen field or ministry: READ MORE »

 

Are You Mingling?

MinglingMany people are uncomfortable mingling during a networking event. We are often worried about what people will think of us. The easiest way to get around that is to put our focus on them. How? First of all, look for people who appear somewhat lonely, standing by themselves. They appreciate us coming up to them and initiating a conversation. This helps get relationship-building conversations started while promoting confidence in ourselves and the other person. It is easier to join a group previously engaged in a discussion after someone leaves, breaking the circle of participants, which then allow us to comfortably slip right in. The following guidelines will also help: READ MORE »

 

You Are a Powerful Brand

YOU are a powerful brand! What does it say? The wealth of information shared here will empower you to intentionally build your most successful brand, NOW! Enjoy learning a myriad of techniques for positively powerful brandinfluencing people, making an excellent first impression and increasing the bottom line! In today’s competitive business environment, good manners, proper speech patterns, careful grooming, and professional communication skills can make the difference between getting ahead and being left behind. READ MORE »

 

Cubicle World

Cubicle WorldBecause those in cubicle world are so visible, there is a subconscious assumption that the person is always available. Following are some guidelines for our workday life in the cubicle world. READ MORE »